CNBC recently aired an interesting discussion with Snoop.
Snoop on his brand identity: “I do believe I have a strong brand identity….it was not a plan that I put together strategically, it was something that happened along the way”
Snoop on his ‘diverse dialect’: “I had a strategic plan as far as just being original…..”
Haha!
Either way, Snoop is certainly, without-a-doubt an influential, unfluctating icon. “I Wanna Rock” is the latest evidence of that (drums are MEANNNN, MAN!)
Oh, and CNBC, when talking about brand identity, SPELL THE BRAND NAME CORRECTLY. Thanks.

SUITS!
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