HYPERlocal: The Armory Show (via iPhone)

I had a chance to stop by The Armory Show yesterday afternoon; it was my first time going through and I was thoroughly impressed.

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The Drakeover.

[Their] generation is about something completely different. Let me tap into their generation and see what they like. because if I kept my mind on what I like … I wouldn’t make it. I gotta always stay relevant.

-Snoop Dogg on the “Juan Epstein” podcast, 12/22/09

Drake’s triumphant first official single was released several hours ago to the web (exactly where, I have no idea, but Twitter has almost completely replaced my need for HOT97- a tear almost comes to my eye saying that), and he officially enters the commercial landscape in grandiose fashion. (As if anything less was expected). In efforts to blot out the forthcoming groundswell of hype, I downloaded from one of the what seemed like hundreds of available links everywhere to indulge in the sh*t the GQ golden child was shovelin’.

DRAKE. OVER.

The ability to instantaneously and utterly completely command the attention of the Twittersphere and spread throughout social media like a steroid-infused game of telephone is uncanny. And yes, there is much to be said about his behind-the-veil superteam and his engineered success, but if history serves us correctly, it’s best to focus on the content- which up to this point, has been quality. Despite my preexistent skepticism, I can now affirm that I’m intrigued at witnessing the progression of (and working with) the millenial generation’s first true cluster of relevant artists (excluding KanYe, who birthed their style).

Thank him later.

SUITS!

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HYPERlocal: Please Clean Up Trash On The Train

…trash in the form of advertising that is. Seen on the R train this morning. *womp*

“Ivana Bowlmor”? Shame on you!

I guess if I saw the ad, it counts as an impression, but ironically, being impressed would be the last thing I’d describe my experience as. Read more…

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Bridgez Magazine x Watagatapit… (Yeah That Guy From That Song)

Peace to the fam Ariel x Charlie & always-super-on-point Michelle Ten.

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Poke Her Face(book): Is Lady Gaga A Social Media Star?

Advertising Age debuted an exposé today (in their “Digital A-List 2010″ section) about Lady Gaga and her unfathomable, drought-defeating anomalous rise to acclaim in which they attribute her success to social media. While I don’t completely disagree, I’m not sure if Gaga’s time in the spotlight has been a landscape-definining case study for social media marketing.

I’ll elaborate…. Read more…

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Get ‘Em Puff.

Sometimes yelling into a filtered mic is what you need to get the creative process started.

WHAT YOU DON’T UNDERSTAND

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DJ Wonder x Table Manners (The Vault)


Here is the very oft-requested audio from a super dope episode of Table Manners featuring DJ Wonder a few months back. All for your listening pleasure.

Oh, I’ll be liberating a bunch of the sessions and DJ sets from our guests over the next few weeks.

DJ WONDER x TABLE MANNERS

Peace to Wonder, Yonny, and Jayson Rodriguez for bringing relevance to holding down Delaware.

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Yohji Yamamoto Will Roundhouse You.

…all in the name of fashion, of course (check the 0:30 mark).

Taken from yesterday’s FW10 Y-3 Show at The Armory.

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How To Make It In America (Screening)

While the rest of New York City was undergoing a phenomenal blizzard last week, HBO hosted a screening for hyped “How To Make It In America” in Chinatown.

[BTW, I had an opportunity to weigh in my thoughts on the show for AOL's new site, The BVX. Proceed when you have a chance.]

As a true reflection of downtown New York City’s “on to the next one” social scene that serves as the show’s crux (which usually brings you to the most random and obscure of venues and domiciles), the event was executed in an unmarked (there goes that word again) building on Eldridge Street, complete with weird lobby and manual elevator operator. The space was revealed to be a very quaint loft/gallery, adorned with art and a slew of people who look like they could easily been cast for the show.

I had to bounce before the screening began, but I’m sure it was the same show that I saw two weeks ago! HA!

Peace to Cornerstone/FADER for bringing that to life.

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The Nike Kidnapping.

Earlier this week, the really good folks at 94×50 & NSW flexed their creative + marketing muscles and allowed me to partake in a very uniquely curated one-night experience.

It basically happened like this…. a delivery man showed up to my office with a mysterious paper bag (with the exception of my name etched in Sharpie, it was unmarked). I opened the bag, and removed its contents-  a miniature orange Nike box, suited for either a baby or  an adult with abnormally tiny feet. Inside the box was a burner (if you don’t know what that means, please watch The Wire), and a strip of paper with instructions to text my name to a random number. It texted me back with a time and address.

Read more…

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